Our expertise




Digital Signage




POS Displays


Stopping Power


Instore Solutions

Project-management & Sourcing

Concept & Shopper-marketing

What we are?

As a dynamic family owned company we are already for over 50 years involved in finding solutions for our customers questions and challenges. Product packaging or POS concept, or digital solutions and many other requests are the basic elements that challenge our team in creation and inspiration
“Our mission is to create innovative instore promotions, POS concepts
and product packaging of any kind. We develop, create and produce successful solutions to help retailers and brands in different retail environments gain market share, raise turnover, follow or set trends and help anticipate on shopper behavior and needs.”



Corporate Social Responsibility is a starting point for cooperating  


Vlastuin has a large network of partners within and outside Europe whit added value of our partners



Vlastuin is member of the SHOP Enhancing Retail organisation  


What we deliver

In-store POS solutions for every challenge

Packaging and displays have been at the foundation of our company for 50 years. But Vlastuin also thinks ahead, with future-proof solutions in digital signage, shop-in-shop, and category approach.

  • Packaging
  • Displays
  • POS stopping power tools
  • Category management & presentation
  • Shop-in-shop
  • Digital signage


What sets us apart

Vlastuin makes the difference

Vlastuin has for many years been a regular at quite a few leading brands in FMCG, fashion, DIY, perfume, and cosmetics, as well as in the retail sector – in Belgium, the Netherlands, and far beyond. Our formula for success? A balance between creativity, pragmatism, and experience.

Tailor-made solutions & teamwork

Our team always strives for a personal approach and a customer relationship worthy of the name “partnership”. Our driven, hands-on staff will listen, think with you, and lessen the workload where necessary.


Our customers



Our latest news

Koetshuys under construction

Already for 36 years, Vlastuin is located in the ‘Koetshuys’ in Baarn, built in 1891. Just like our activities are continuously developing, our office is also ready for a next phase. Temporary address: Monday September 10 until Friday December 21 To ensure our activities and service during the construction work, we are located on the address below from Monday September 10 until December 21: Vlastuin Nijverheidsweg Noord 60-33 3812 PM Amersfoort the Netherlands Of course, you can also reach us...
30 August Read more

Look-O-Look take away packaging

Look-O-Look’s Sweet Candy Deal and Candy Hot Dog are both fun, recognizable gifts that get attention instore by their unique shape. For these two new products in the take away range, Vlastuin developed the packaging solutions. The packaging for these products is designed to emphasize a take away appearance. Specific requirements were taken into account regarding the fixation of the candy, stability, food approved packaging and the need to fit the existing Shelf Ready Packaging. To show the candy and...
02 August Read more

Bayer Garden DecoSmart shelf decoration

For Bayer Garden’s natural weed remover, Vlastuin developed a shelf decoration with use of our modulair mounting DecoSmart system. The product’s most important USP’s are visualised in a prominent way. Natria Flitser removes weeds on the pavement very effectively, showing result very quickly, already in three hours. The product contains 100% natural active ingredients and is best used in the growing season between March and September. By using an eye-catching visualisation of the benefits, this seasonal product becomes top of...
02 August Read more

Sampling stand Croustico

Easily create an organized, efficient tasting in the right atmosphere. Croustico delivers high quality bread and bakery products to supermarkets, lunchrooms and petrol stations. As part of the communication campaign, introducing Croustico’s new range of focaccia’s, Vlastuin developed a sampling stand in close cooperation with communication agency Berlin. To convince the customer of the quality and great taste, sampling activities are set up in retail. Focaccia’s are baked on site and special toppings are added to give an extra touch...
02 August Read more