What we are?
As a dynamic family owned company we are already for over 50 years involved in finding solutions for our customers questions and challenges. Product packaging or POS concept, or digital solutions and many other requests are the basic elements that challenge our team in creation and inspiration
“Our mission is to create innovative instore promotions, POS concepts
and product packaging of any kind. We develop, create and produce successful solutions to help retailers and brands in different retail environments gain market share, raise turnover, follow or set trends and help anticipate on shopper behavior and needs.”
csrCorporate Social Responsibility is a starting point for cooperating
partnersVlastuin has a large network of partners within and outside Europe whit added value of our partners
organisationVlastuin is member of the SHOP Enhancing Retail organisation
What we deliver
In-store POS solutions for every challenge
Packaging and displays have been at the foundation of our company for 50 years. But Vlastuin also thinks ahead, with future-proof solutions in digital signage, shop-in-shop, and category approach.
- POS stopping power tools
- Category management & presentation
- Digital signage
What sets us apart
Vlastuin makes the difference
Vlastuin has for many years been a regular at quite a few leading brands in FMCG, fashion, DIY, perfume, and cosmetics, as well as in the retail sector – in Belgium, the Netherlands, and far beyond. Our formula for success? A balance between creativity, pragmatism, and experience.
Tailor-made solutions & teamwork
Our team always strives for a personal approach and a customer relationship worthy of the name “partnership”. Our driven, hands-on staff will listen, think with you, and lessen the workload where necessary.
Our latest news
Back in Baarn from February 1stOn Friday February 1st, we are moving back to our office in Baarn. These last months a lot of work has been done on the ‘Koetshuys’ preparing it for the next phase and we are looking forward to going back to our renewed ‘home’. From February 1st onwards our address is: Vlastuin Guldenhoflaan 25 3743 AS Baarn Until January 31st we are located on our temporary address: Vlastuin Nijverheidsweg Noord 60-33 3812 PM Amersfoort Of course, you can also reach...
Vlastuin MULTI DISPLAY wins silver Superstar AwardThe new year has started vigorously with a silver Superstar Award for our reusable Multi Display 2.0 prototype. For the 25th time the Superstar Awards were organised in cooperation with Viscom Düsseldorf, Europa’s tradeshow for visual communication from 8 until 10 January 2019. In total 93 displays were nominated and we are proud to have won silver in the category Prototype. CO2 reduction Multi Display offers a resource saving alternative for the traditional cardboard displays. A modular system, produced from...
HEMA chocolate letter displayFor the third year in a row, the special HEMA chocolate letter displays are instore showing three types of letters, optimally protected and presented. John Huissteden, packaging specialist and already working at HEMA for 37 years: “The displays are developed in collaboration with Vlastuin and two chocolate manufacturers and extensively tested on the logistic demands. In order to fit the entire alphabet in one display, it is slightly higher than the regular shelves, making stability extra important. The trays are...
Oreo Event “Do you speak Oreo”?For 2018 Mondelēz Belgium planned a campaign around the international marketing theme “Do you speak Oreo?“. In a commercial, the American cookie is recommended by the American actor Owen Wilson in Dutch and French. The Belgians are addressed in their only language and Belgian symbols like Manneken Pis, Belgian chip shops and cones have a central role in the campaign. Based on the campaign and it’s symbols, a retail concept was developed after some brainstorm sessions with Simen Verbiest, category...