Our expertise




Digital Signage




POS Displays


Stopping Power


Instore Solutions

Project-management & Sourcing

Concept & Shopper-marketing

What we are?

As a dynamic family owned company we are already for over 50 years involved in finding solutions for our customers questions and challenges. Product packaging or POS concept, or digital solutions and many other requests are the basic elements that challenge our team in creation and inspiration
“Our mission is to create innovative instore promotions, POS concepts
and product packaging of any kind. We develop, create and produce successful solutions to help retailers and brands in different retail environments gain market share, raise turnover, follow or set trends and help anticipate on shopper behavior and needs.”


Corporate Social Responsibility is a starting point for cooperating  


Vlastuin has a large network of partners within and outside Europe whit added value of our partners



Vlastuin is member of the SHOP Enhancing Retail organisation  

What we deliver

In-store POS solutions for every challenge

Packaging and displays have been at the foundation of our company for 50 years. But Vlastuin also thinks ahead, with future-proof solutions in digital signage, shop-in-shop, and category approach.

  • Packaging
  • Displays
  • POS stopping power tools
  • Category management & presentation
  • Shop-in-shop
  • Digital signage


What sets us apart

Vlastuin makes the difference

Vlastuin has for many years been a regular at quite a few leading brands in FMCG, fashion, DIY, perfume, and cosmetics, as well as in the retail sector – in Belgium, the Netherlands, and far beyond. Our formula for success? A balance between creativity, pragmatism, and experience.

Tailor-made solutions & teamwork

Our team always strives for a personal approach and a customer relationship worthy of the name “partnership”. Our driven, hands-on staff will listen, think with you, and lessen the workload where necessary.


Our customers


Our latest news

ToyChamp category and brand presentation

Presentation elements at biggest toy store. For the new, biggest ToyChamp store in Amersfoort, Vlastuin developed several category and brand presentation elements across the store. In this store, navigation for the shopper is important as well as special attention for specific categories or brands. The special Gondola Endcap designs mark the brand promotions At the end of the aisles promotional areas were created including side panels and LED signage. If desired, media players can be integrated on the shelves as...
31 May Read more

Permanent display Côte d’Or Belgium

Interactive instore concept. Within Carrefour’s chocolate category in Zemst, Belgium, a new interactive instore concept was developed for Côte d’Or. By creating extra attention and by showing new applications of using Côte d’Or chocolate in combination with other ingredients, impulse buy is stimulated, which is essential in this category. Three digital screens at the top create interest and appetite appeal for cooking with chocolate. On a separate touch screen, the consumer chooses a recipe and the necessary ingredient list is printed...
31 May Read more

Grolsch Mini Brewery experience

Multifunctional and interactive display. At several retailers in the Netherlands, the Grolsch “Mini Brewery experience” display will be visible this year. It is a multifunctional and interactive display. Completely in line with the style of the real brewery and designed to create a shopper experience, to be compactly transported, set up easily and easily transformed in new shopper stimulations for future concepts. The Grolsch “Mini Brewery experience” display is multifunctional and shopper interactive. The style is completely in line with...
31 May Read more

New: ‘Fliplight’, pop-up display. Only now 50% off!

Vlastuin introduces a new mobile pop-up display, the Fliplight. An excellent choice for any exhibition, promotion, showroom or retail environment. Lightweight and foldable display As the name ‘Fliplight’ indicates, the display is lightweight and easy to unfold only with a few quick moves. The Fliplight is beautifully illuminated and delivered in a handy bag. The display image is easy to replace and makes the display suitable for multiple-use. Several options are available: an oval totem, a double tradeshow desk which...
17 December Read more